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Eek, a Ghost! How a Ghost Blog Writer Crafts Wickedly Cool Content

Eek, a Ghost! How a Ghost Blog Writer Crafts Wickedly Cool Content

by Amanda Lynch | Oct 18, 2018 | Blog Writing Techniques

They’re the invisible force that makes the content marketing world go ‘round. Ghost blog writers are everywhere and it’s often impossible to tell when you’re reading their work. They fly under the radar as they anonymously pen the words of powerful CEOs,...
How to Make Blog Marketing More Cost Effective

How to Make Blog Marketing More Cost Effective

by Amanda Lynch | Aug 27, 2018 | Business Blogging ROI

  Whether your budget is high or low, you’re aware that blog marketing is a must for businesses of every size. Blog writing services are one of the go-to options for companies to keep up with their editorial calendars, but one of the biggest concerns is having...
The Key to Creating Custom, Quality Blog Content For Business

The Key to Creating Custom, Quality Blog Content For Business

by Amanda Lynch | Oct 19, 2015 | Blogging Tips, Business Blog Performance, Business Blogging ROI, Business Blogging Strategies

The concept of blogging for business has certainly transformed over the last several years. Once upon a time, your company blog could merely contain mediocre content stuffed with numerous keywords, and the efforts could be rewarded with better search engine rankings...
6 Signs of a Broken Business Blog (And How to Fix it)

6 Signs of a Broken Business Blog (And How to Fix it)

by Amanda Lynch | Sep 14, 2015 | Blogging Tips, Business Blog Performance, Business Blogging Strategies

Although business blogging has steadily gained popularity throughout the last several years, not everyone has had the opportunity to experience its power. Unfortunately, business owners can get wrapped up in the initial excitement of blogging, only to give up a short...

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